An essay about this investment blog in 1000 words

He observes that while equities historically outperform bonds over multi-decade periods, the vast majority of individual public stocks actually underperform simple Treasury bills. This reality does not mean an investor must undergo the exhausting task of discovering the next speculative multi-bagger. Instead, Smith argues that long-term wealth creation is driven by identifying and maintaining ownership in a reasonably sized cohort of fundamentally exceptional businesses.

Match the market going up and, in a pullback, go down less

By timing we mean the endeavor to anticipate the action of the stock market – to buy or hold when the future course is deemed to be upward, to sell or refrain from buying when the course is downward. By pricing we mean the endeavor to buy stocks when they are quoted below their fair value and to sell them when they rise above such value.